Amazon is the world’s largest online marketplace, and it is becoming increasingly popular among entrepreneurs and small business owners. Selling on Amazon can be a great way to make money and reach a wide audience. Here are the top ten things to know about selling on Amazon.
- Amazon’s Fulfilment by Amazon (FBA) program:
Amazon’s FBA program allows you to store your products in their fulfilment centres and have them ship directly to customers. This eliminates the need for packing and shipping your own orders, and can save you time and money.
- Seller Account:
In order to sell on Amazon, you must create an Amazon Seller Account. This account will contain all the information you need to start selling, including your payment and personal information. Create a custom storefront and showcase your products with an Amazon Store. This helps boost brand visibility and encourages customers to shop with you.
- Product Listing:
Once you have an account, you will need to create a Setup amazon products listing. This is where you will describe the product you are selling, upload pictures, and set your price. Once you have created your listing, you will need to create an account on an eCommerce platform like Shopify or Amazon. These platforms provide the tools you need to create a store, manage orders, and process payments. You can also use these platforms to advertise your products, reach new customers, and monitor your sales
- Amazon Fees:
When you sell on Amazon, you will be charged a number of fees, including a referral fee, a closing fee, and a fulfillment fee. Be sure to read the Amazon Seller agreement carefully to understand all of the fees associated with selling on Amazon.
- Amazon Advertising:
Amazon offers a variety of advertising options to help you promote your products. From sponsored ads to targeted promotions, Amazon Advertising can help you reach more potential customers.
- Amazon Reviews:
Amazon reviews are a key factor in determining how customers perceive your products. Encourage customers to leave reviews, and be sure to respond to any negative reviews quickly and honestly.
- Customer Service:
Amazon has a robust customer service system in place to help you resolve any issues that may arise. If a customer is unhappy with their purchase, make sure you contact Amazon customer service right away to help resolve the issue.
- Seller Central:
Amazon’s Seller Central is a great resource for sellers. It provides you with access to analytics, reports, order management, and more.
- Amazon Prime:
Amazon Prime is a membership program that allows customers to receive free two-day shipping on eligible items. Being part of Amazon Prime can give your products an edge over competitors.
- Amazon Marketplace:
The Amazon Marketplace is a great way to reach a wider audience. You can list your products in the Marketplace, allowing customers to compare prices and find the best deal for their needs.
Selling on Amazon can be an excellent way to make money and reach a larger audience. By understanding the basics of selling on Amazon, you can increase your chances of success. With the right knowledge, you can make the most of your Amazon business.